Mumbai, May 27(CXO Media): Customer engagement and retention platform CleverTap has appointed Pallav Bagla as Vice President – Strategy & GTM Operations, as the company sharpens its focus on scaling revenue operations and expanding its market reach.
Based in Mumbai, he will oversee strategic planning, go-to-market (GTM) operations, and business performance initiatives. His role is expected to focus on improving revenue efficiency and strengthening operational frameworks as CleverTap continues to expand its enterprise customer base.
He joins CleverTap after spending more than six years at BetterPlace, where he most recently served as Vice President – goBetter. During his tenure, he worked on growth and profitability for the company’s software business across India, Southeast Asia, and the GCC markets. His experience includes revenue planning, operational efficiency, and scaling SaaS businesses.
Before BetterPlace, he spent nearly eight years at PwC, working on advisory mandates involving infrastructure financing, public-private partnerships, and large-scale business planning.
