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‘Brother India is Prioritizing Value Over Pure Pricing in an Increasingly Commoditized Market’: Alok Nigam, Managing Director, Brother International India

‘Brother India is Prioritizing Value Over Pure Pricing in an Increasingly Commoditized Market’: Alok Nigam, Managing Director, Brother International India

September 26, 2025

Brother India will focus on deepening market penetration and increasing market share across the Mono-Laser and Ink-Tank printers with the...

‘Many Companies are Now Making Sustainability a Key Criterion When Choosing Office Equipment’: Alok Nigam, Managing Director, Brother International India Pvt. Ltd.

‘Many Companies are Now Making Sustainability a Key Criterion When Choosing Office Equipment’: Alok Nigam, Managing Director, Brother International India Pvt. Ltd.

April 24, 2025

In an exclusive interaction with CXO Media & APAC Media, Alok Nigam, Managing Director, Brother International India Pvt. Ltd., outlines...