Gurugram: Ecom Express has announced a strategic partnership with Truecaller for Business to improve customer communication and build greater trust in logistics interactions. This collaboration aims to provide a seamless, secure, and transparent communication experience for customers across India.
- Strengthening Communication with Verified Caller ID
As part of the partnership, Ecom Express will leverage Truecaller’s Verified Business Caller ID to ensure that customers can instantly recognize calls from the company. The Verified Caller ID will display brand elements such as the company’s name, logo, a verified green badge, and a category name.
By implementing this feature, Ecom Express aims to reduce call rejection rates, as customers often ignore or miss calls due to a lack of trust. The company believes this verification will improve response rates and enhance operational efficiency by ensuring that important delivery-related calls are attended to promptly.
- Enhanced Transparency with Call Reason Feature
Ecom Express has also adopted Truecaller’s Call Reason feature, which provides customers with the context of an incoming call before they answer. This capability ensures that customers are well-informed about their deliveries, pickups, or return requests, adding another layer of transparency to logistics communications.
With clearer call identification, Ecom Express expects to create a more efficient customer experience, reducing confusion and improving the overall interaction between the company and its customers.
- Leveraging Business Profile for Greater Trust
As part of the Customer Experience solution, Ecom Express will also use Truecaller’s Business Profile feature to share authentic business information with Truecaller users. This feature allows the company to display its brand details, social media links, and business imagery, strengthening customer trust and engagement.
By offering verified business information directly on Truecaller, Ecom Express aims to create a more credible and recognizable brand presence, ensuring that customers feel confident in their interactions with the company.
- Leadership’s Perspective
Amit Choudhary, Chief Product and Technology Officer at Ecom Express, emphasized that the partnership with Truecaller aligns with the company’s goal of continuously enhancing the customer experience. He stated that this collaboration would help foster trust and transparency in communications, ensuring customers receive timely, reliable, and seamless service.
Priyam Bose, Global Head of GTM & Developer Products at Truecaller, highlighted Truecaller’s commitment to making business communication safer, more efficient, and more trusted. He noted that the partnership with Ecom Express would set a new benchmark in secure and transparent communication within the logistics industry.
Through this collaboration, Ecom Express and Truecaller are working together to elevate customer interactions, ensuring that logistics communication is clear, efficient, and trustworthy in an increasingly digital-first world.
Also Read:
