Mumbai: TP-Link India, a leading IT services company, has announced the promotion of Bijoy Alaylo, the former vice president of the surveillance business, as its new chief operating officer (COO). With over 15 years of extensive experience in sales, marketing, business development, and eCommerce, Bijoy brings a wealth of expertise in channel distribution and operational leadership.
Bijoy has played a pivotal role in building TP-Link’s robust channel ecosystem and expanding the brand’s market penetration across India. His strategic vision and hands-on approach were instrumental in making TP-Link one of the top-selling networking brands in the country. In his new role, Bijoy will oversee daily operations, streamline cross-functional performance, and scale the organisation’s presence across both consumer and enterprise sectors. His deep operational insight and proven leadership are expected to drive efficiency and accelerate growth as TP-Link strengthens its global footprint.
Bijoy’s notable achievements at TP-Link include developing eCommerce operations from the ground up in India through platforms like Flipkart and Snapdeal, launching the company’s Clan Wars gaming event in association with Amazon, and building successful relationships with key distributors and retail giants such as Reliance Digital. His appointment marks a strategic step in TP-Link’s journey to enhance operational effectiveness and sustain its position as a global digital transformation partner powered by geospatial intelligence.
